This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from http://www.ingeniousbay.com (the “Site”).
PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.
GDPR COMPLIANCE NOTICE
At IngeniousBay, we are committed to protecting your personal data in full compliance with the General Data Protection Regulation (GDPR) (EU) 2016/679.
Lawful Basis for Processing
We process your personal data only when there is a valid legal basis, including:
– Your explicit consent for marketing and communications,
– The necessity to perform a contract (e.g., processing your orders),
– Compliance with legal obligations,
– Our legitimate interests, provided they do not override your fundamental rights.
Your Rights under the GDPR
As a data subject, you have the right to:
– Access the personal data we hold about you,
– Request correction or deletion of your personal data,
– Restrict or object to the processing of your data,
– Request data portability in a machine-readable format,
– Withdraw your consent at any time.
Data Retention
We will retain your personal data only as long as necessary for the purposes collected or as required by law.
International Data Transfers
If your data is transferred outside the European Economic Area (EEA), we ensure that appropriate safeguards (e.g., EU Standard Contractual Clauses) are in place to protect your information.
Contact Information
For any GDPR-related inquiries or to exercise your rights, please contact our Data Protection Officer (DPO) at:
Email: info@ingeniousbay.com
You also have the right to lodge a complaint with your local Data Protection Authority if you believe your data has been processed unlawfully.
We collect Device Information using the following technologies:
– “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
– “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
– “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.
Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers , paypal , bitcoin), email address, and phone number. We refer to this information as “Order Information”.
When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
– Communicate with you;
– Screen our orders for potential risk or fraud; and
– When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
We no longer engage in re-targeting campaigns but may still use anonymized traffic data to improve website performance and user experience.”
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use WooCommerce to power our online store-you can read more about how WooCommerce uses your Personal Information here: https://woocommerce.com/document/marketplace-privacy. We also use Google Analytics to help us understand how our customers use the Site — you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
THIRD-PARTY SERVICES
In addition to the services mentioned above, this website uses third-party tools that may process personal data. These services are necessary to provide functionality, analytics, communication, and security features.
Mailchimp (The Rocket Science Group LLC)
Mailchimp is an email address management and message sending service provided by The Rocket Science Group LLC.
Personal Data processed: email address; first name; last name; usage data.
Place of processing: United States – Privacy Policy.
Meta Ads Conversion Tracking (Meta Pixel) – Meta Platforms, Inc.
Meta Ads Conversion Tracking (Meta Pixel) is an analytics service provided by Meta Platforms, Inc. that connects data from the Meta advertising network with actions performed on this website.
Personal Data processed: cookies; usage data.
Place of processing: United States – Privacy Policy.
Cloudflare (Cloudflare Inc.)
Cloudflare is a traffic optimization and distribution service provided by Cloudflare Inc.
The way Cloudflare is integrated means that it filters all the traffic through this website, i.e., communication between this website and the user’s browser, while also allowing analytical data from this website to be collected.
Personal Data processed: cookies; various types of data as specified in the privacy policy of the service.
Place of processing: United States – Privacy Policy.
Google Analytics 4 (Google LLC)
Google Analytics is a web analysis service provided by Google LLC (“Google”). Google uses the data collected to track and examine the use of this website, to prepare reports on its activities, and to share them with other Google services.
Personal Data processed: cookies; usage data.
Place of processing: United States – Privacy Policy – Opt Out.
PayPal (PayPal Inc.)
PayPal is a payment service provided by PayPal Inc., which allows users to make online payments.
Personal Data processed: various types of data as specified in the privacy policy of the service.
Place of processing: United States – Privacy Policy.
PAYMENTS AND SECURITY (PCI DSS Compliance)
Last update: May 5, 2025
Payments and PCI DSS Compliance
Ingenious Bay is fully PCI DSS v4.0.1 compliant as of May 5, 2025, following the successful completion of our Self-Assessment Questionnaire (SAQ A) and Attestation of Compliance.
We do not store or process cardholder data directly on our servers. All payment processing is entirely outsourced to PCI DSS validated third-party payment processors such as PayPal & Authorize.Net, ensuring that your payment data is always handled in a secure environment.
Our systems are configured to maintain industry-standard security measures, including SSL/TLS encryption, secure configurations, and regular vulnerability assessments, as required by PCI DSS v4.0.1 controls.
If you have any questions about our compliance or the security of your transactions, please contact us at info@ingeniousbay.com
BEHAVIOURAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
– Facebook: https://www.facebook.com/settings/?tab=ads
– Google: https://www.google.com/settings/ads/anonymous
– Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
– AdRoll: https://app.adroll.com/optout/safari
– Criteo: https://privacy.criteo.com/#/cookiecontrol
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
YOUR RIGHTS
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
MINORS
The Site is not intended for individuals under the age of 21.
COOKIES
https://cdn.userdatatrust.com/statement/K58415575S.js
SMS MARKETING
We value your privacy and the information you consent to share in relation to our SMS marketing service. We use this information to send you text notifications (for your order, including abandoned checkout reminders), text marketing offers, and transactional texts, including requests for reviews from us.
Our website uses cookies to keep track of items you put into your shopping cart, including when you have abandoned your checkout. This information is used to determine when to send cart reminder messages via SMS.
CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at info@ingeniousbay.com or by mail using the details provided below:
Ingenious Bay
[Re: Privacy Compliance Officer]
2977, Ch. Cote Sainte Catherine, Montreal QC H3T1C3, Canada
